UNDERSTANDING DIFFERENT TYPES OF FUNDRAISING

Have you ever wondered how to change the trajectory of your business through fundraising? Fundraising is often seen as the Holy Grail for growing companies. Taking on external funds can boost your business, but there are also risks. This article will guide you through types of fundraising, their objectives, and associated risks to help you make the best decisions for your startup’s future.

TYPES OF FUNDRAISING

PRE-SEED (INITIAL STAGE)
Phase: Creation or launch (ideation, prototype, MVP).
Amounts: From a few thousand to around 700,000 euros.
Investors: Family, friends, business angels.
Objectives: Fund initial expenses (salaries, tools, market studies, prototype).
Risks: Very low valuation, high dilution, dependence on founders, high uncertainty in market validation.

SEED (FIRST ROUND)
Phase: Finalized minimum viable product (MVP), first customers.
Amounts: Generally less than 1 million euros.
Investors: Business angels, initial venture capital funds.
Objectives: Product development, start commercialization, acquire first customers.
Risks: Still uncertain valuation, pressure on execution, increased due diligence rigor, necessity to achieve key performance indicators (KPIs).

SERIES A
Phase: Initial growth demonstrated, revenue generated.
Amounts: Between 1 and 5 million euros.
Investors: Venture capital funds (VC).
Objectives: Accelerate national growth, structure the company, massive recruitment.
Risks: Pressure for rapid hyper-growth, risk of resource exhaustion, governance complexity, significant dilution risk, and loss of control, strict reporting requirements.

SERIES B, C AND BEYOND
Phase: Well-established companies, rapid growth, internationalization, acquisitions.
Amounts: Several tens to hundreds of millions of euros.
Investors: General or specialized investment funds, institutional investors.
Objectives: International expansion, consolidation, acquisitions, preparation for an initial public offering (IPO).
Risks: Complex negotiations, near-total loss of founder control, strong exit pressure, risks related to mergers/acquisitions, dependence on financial markets.

COMMON RISKS TO ALL FUNDRAISING
Capital dilution potentially leading to loss of founder control.
High investor pressure with possible divergence of interests.
Long process (6-12 months), time-consuming and costly.
Risk of failure impacting reputation and morale.
Risks associated with disclosing sensitive information.
Overvaluation or undervaluation affecting future rounds.

CONCLUSION
Fundraising is a powerful tool to propel your business, but it must be approached with caution. By being aware of the risks and specific goals of each stage, you can navigate the process more efficiently and address challenges before they arise. Take the time to thoroughly understand your financial needs, prepare meticulously, and negotiate with full knowledge to maximize your long-term success chances.

FUNDRAISING FAQ
What is pre-seed fundraising? Pre-seed fundraising is financing aimed at companies in creation or launch phase, intended to cover initial expenses.
What are the risks of pre-seed fundraising? Risks include high dilution for founders and uncertainty in market validation.
Who are typical investors in a pre-seed fundraising? Investors can be family, friends, or business angels.
What is the typical amount for pre-seed fundraising? Amounts typically range from a few thousand to approximately 700,000 euros.
What are the objectives of pre-seed funding? The goal is to fund initial expenses like salaries and prototype development.

What is seed fundraising? Seed or first-round fundraising occurs to develop the product, launch sales, and acquire first customers.
What challenges are associated with seed fundraising? Challenges include increased execution pressure and the necessity to demonstrate strong KPIs.
What criteria are important for valuation in seed fundraising? Criteria include market potential, founding team, and initial traction.
How are funds used in the seed stage? They are usually used for product expansion, marketing, and customer acquisition.

What are the objectives of a Series A fundraising? They include accelerating growth, structuring the company, and massive recruitment.
What are investors’ expectations in a Series A fundraising? Expectations include rapid hyper-growth, clear financial indicators, and strategic adaptability.
What amount does a Series A fundraising typically target for startups? Amounts can range from 1 to 5 million euros.
What are the risks of capital dilution in a Series A fundraising? There is an increased risk of loss of control due to significant capital dilution.

What is the role of venture capital funds in Series B and C? They finance international expansion, acquisitions, and prepare the company for an IPO.
What are the negotiation risks of shareholder agreements in a Series B? Negotiations can include complex clauses reducing founder control.
What are the implications of a Series C fundraising? It is often aimed at acquisitions and rapid growth, but increases pressure for a profitable exit.
What is investor pressure and governance in successive fundraisings? Investors may demand increased governance participation, limiting founder autonomy.
What are the typical costs and duration of the fundraising process? The process can take 6 to 12 months and incur significant costs related to legal and advisory fees.
What are the impacts of dilution and loss of control in a fundraising? Dilution can lead to a loss of decision-making control if founders become minority shareholders.

FUNDRAISING: THE COMPLETE GUIDE TO FUNDING YOUR STARTUP (PRE-SEED, SEED, SERIES A, B, C+)

Dreaming of taking your startup to the next level? Fundraising is often seen as the ultimate growth accelerator. Injecting external capital can propel your project to new heights, but this path is not without risks. It’s a true exchange: capital for a part of your company.

This article is your strategic guide. We will dissect each stage of financing, from the first symbolic euro to multimillion-dollar rounds, to give you the keys to successful fundraising. The objective: make the best decisions, at the right time, for your company’s future.

STAGES OF FUNDRAISING: COMPARATIVE TABLE

| Stage | Company Maturity | Indicative Amounts | Key Investors | Main Objective |
|———-|——————————————|——————–|———————-|————————————-|
| Pre-Seed | Ideation, prototype, MVP in progress | 50k€ – 700k€ | Founders, Love Money, Business Angels | Validate concept, create product |
| Seed | Finalized MVP, first clients/revenues | 500k€ – 2M€ | Business Angels, Pre-seed/seed funds| Achieve Product-Market Fit |
| Series A | Proven Product-Market Fit, strong traction| 2M€ – 10M€ | Venture Capital (VC) | Scale model, structure the team |
| Series B | Rapid and predictable growth | 10M€ – 50M€ | Venture Capital (VC) | Aggressive expansion (markets, products) |
| Series C+| Market leader, acquisitions | > 50M€ | Late Stage Funds, Sovereign funds | Consolidate market, prepare an exit |

THE DIFFERENT TYPES OF FUNDRAISING

1. PRE-SEED (OR SEED)
– Phase: Ideation, prototype development, or MVP.
– Amounts: From a few tens of thousands to about 700,000€.
– Investors: The « 3F » (Friends, Family & Fools), Business Angels, and sometimes pre-seed funds.
– Objectives: Fund critical initial expenses: founder salaries, market studies, prototype development, legal fees.
– Risks: Strong capital dilution, very speculative valuation, total uncertainty on product-market fit.
– Key Question for the Entrepreneur: Are my vision and team credibility sufficient to convince without revenue yet?

2. SEED (OR FIRST ROUND)
– Phase: The MVP is functional, first clients or users are present, first revenues start coming in.
– Amounts: Generally between 500,000€ and 2 million euros.
– Investors: Experienced Business Angels, seed or specialized venture capital funds.
– Objectives: Validate Product-Market Fit, structure customer acquisition strategy, recruit first key employees.
– Risks: Strong pressure to meet initial KPIs, still difficult valuation, more rigorous due diligence.
– Key Question for the Entrepreneur: Do I have data (clients, revenues, engagement) proving my product meets a real need?

3. SERIES A
– Phase: Product-Market Fit established. The company has a recurrent revenue stream and strong KPIs.
– Amounts: Generally between 2 and 10 million euros.
– Investors: Venture Capital (VC) funds.
– Objectives: Large-scale commercialization, structure the company (sales, marketing, tech teams), start national expansion.
– Risks: Pressure for hyper-growth, governance complexity, significant dilution and loss of control, strict reporting requirements.
– Key Question for the Entrepreneur: Is my economic model repeatable and profitable on a large scale?

4. SERIES B, C AND BEYOND (LATE STAGE)
– Phase: Hyper-growth companies, market leaders, ready for international expansion or acquisitions.
– Amounts: From tens to hundreds of millions of euros.
– Investors: Growth or Late Stage VC funds, investment funds, banks, institutional investors.
– Objectives: International expansion, strategic acquisitions of competitors or technology, diversify products, prepare for an IPO or acquisition.
– Risks: Very complex shareholder agreement negotiations, near-total operational control loss for founders, immense